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The Quice Food Industries Limited is rapidly expanding globally, driven by robust export growth and strategic investments in production capacity, reports WealthPK. Quice has significantly boosted export sales, which now form a major part of its revenue, by broadening its global footprint and tailoring products for overseas consumers.

The company attributes this success to timely decisions and focused efforts to strengthen international distribution, which help the company reduce its reliance on the domestic market and build greater economic resilience.

Quice reported a 48.35% surge in sales to Rs832.90 million for the nine months ending March 31, 2025, largely driven by the company’s strategic expansion into international markets. The company’s export-driven growth is backed by significant capital investment aimed at expanding and modernizing its operations.

Quice increased its property, plant, and equipment by over 35% to boost manufacturing capacity and meet rising demand. Moreover, the company invested nearly Rs138 million in fixed assets, reflecting its focus on improving production efficiency, maintaining product quality, and driving innovation, particularly in developing new offerings for international markets.

Quice’s export-led growth has generated employment in manufacturing, logistics, and distribution, while stimulating demand for local materials and packaging. Its rising exports have also strengthened Pakistan’s foreign exchange reserves and showcased the advantages of a reinvestment-focused export strategy.

Quice Food Industries achieved solid growth in gross profit and net earnings, even as distribution costs rose by almost 40%. Nevertheless, strong sales momentum and efficient cost controls helped offset the additional expenses from international expansion.

Looking ahead, Quice Food Industries remains cautiously optimistic about its growth trajectory. The company’s leadership points to favorable macroeconomic trends in Pakistan, such as easing inflation, lower interest rates, a stable currency, and increased remittances, as supportive of future expansion.

However, the company is countering political and economic challenges, including high taxes and rising input costs, through export growth, capacity expansion, and operational improvements, while emphasizing innovation to strengthen its market position.

The company focuses on export expansion and reinvestment to fuel long-term international growth while supporting national economic progress through increased capacity and a strong global outlook. Therefore, Quice aims to expand its export leadership by driving innovation, efficiency, and global competitiveness in Pakistan’s food and beverage sector.

Credit: INP-WealthPk