Shams ul Nisa
Shabbir Tiles & Ceramics Limited (STCL) is expanding its national presence through a growing network of STILE emporiums and sales offices across Pakistan, reports WealthPK.
STCL’s emporiums operate across key regions, providing convenience and strategic value, enhancing the national supply chain for construction materials, and reducing logistical gaps. As a result, from Karachi to Gilgit, customers can easily access a wide range of tiles and building materials, complemented by personalized service and professional guidance.
The company has multiple emporiums in major cities like Karachi, Lahore, and Islamabad-Rawalpindi, with additional outlets in Peshawar, Faisalabad, Multan, Hyderabad, Bahawalpur, and Gujranwala. These spaces offer interactive environments where the customers can explore the latest trends, visualize their spaces, and receive expert advice.
The range of premium tiles and installation materials on display aims to inspire creativity and meet the needs of architects, contractors, and homeowners. STCL’s expanding network is expected to strengthen Pakistan’s construction sector, contributing to GDP and employment. Furthermore, this will provide easy access to premium building materials, facilitate project execution, and support micro-economies in the country.
Moreover, the manufacturing facilities in Karachi are equipped with advanced European technology, enabling the production of high-quality tiles that meet top standards for both durability and design. Hence, the company consistently introduces new styles, finishes, and installation solutions, ensuring it stays ahead of industry trends and continues to exceed customer expectations through ongoing research and development.
Additionally, the growing network of emporiums and sales offices is also contributing to local economic growth, generating employment, enhancing skill development, and supporting allied sectors. STCL’s financial results for the nine months ending March 31, 2025, highlight the company’s efforts to remain resilient amid economic pressures.
Although net revenue declined from Rs12.36 billion in 9MFY24 to Rs10.63 billion in 9MFY25, the company stayed focused on its long-term growth strategy rather than short-term profits. Therefore, despite reduced consumer demand and rising production costs impacting EBITDA during the review period, the company continues to invest in improving operational efficiency, streamlining costs, and developing new products.
STCL’s expansion aligns with Pakistan’s economic priorities, focusing on urbanization, housing, and infrastructure development. It ensures reliable materials for national projects and contributes to import substitution through domestic production of tiles and ceramics, conserving foreign exchange and boosting local industry.
Thus, the STCL plans to enhance digital integration, expand product categories, and improve customer engagement at the emporiums using technology-enhanced design tools, data analytics, and customer feedback. The company aims to optimize inventory, forecast demand more accurately, and streamline supply chain operations in Pakistan.
Credit: INP-WealthPk